Most newsletters stall at the same point. You know what happened this month and have an offer and a date to share, but turning those notes into an issue people open and read takes an evening. The Newsletter tool is an AI newsletter generator that does the drafting: you give it the topic of the issue and what to include, and it writes the whole thing.
Every issue starts with three subject line options of up to 50 characters and a preview text of up to 90, so you can pick the one that fits your list. Then comes the newsletter itself, a headline, a short intro, two to four sections with their own subheadings and one main call to action with a button label. The text is written to be read on a phone, with short paragraphs and one idea per section.
The tool writes only text. It does not design templates or add the footer, because your sending platform takes care of that. It is part of the Email family, next to Welcome Email for new subscribers.
What you get
- Three subject line options of up to 50 characters each
- One preview text of up to 90 characters
- A headline and a short intro of two or three sentences
- Two to four sections with subheadings, about 40 to 90 words each
- One call to action with a button text of up to four words and a [link] placeholder
- A friendly sign-off, about 250 to 450 words in total
What you fill in
- Topic of this issue optional
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e.g. October news, the new autumn menu and a cooking class
- What to include optional
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News, offers, dates, links and any story you want to tell. Add your brand and audience if they are not in Brand Voice.
How to use it, step by step
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Name the topic of this issue
One line that sums up the issue, such as October news, the new autumn menu and a cooking class.
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List what to include
Add news, offers, dates, links and any short story you want to tell. If your brand and audience are not saved in Brand Voice, describe them here.
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Choose language and tone, then generate
Pick the output language and the tone that suits your readers.
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Paste it into your sending platform
Choose a subject line, replace the [link] placeholders with real URLs and copy the sections into your email template.
Example, input and output
Input
- topic
- October news, the new autumn menu and a cooking class
- content
- New autumn menu from 10 October with pumpkin risotto and chestnut desserts. Pasta-making class on Saturday 25 October, ten places. Book by replying or online.
Output
1. Autumn is on the menu
2. Pumpkin, chestnuts and a pasta class
3. Our October news is here
**Preview text:** A new seasonal menu and ten places at our pasta-making table.
# A taste of autumn
## The autumn menu
From 10 October, pumpkin risotto and chestnut desserts join the menu...
## Learn to make fresh pasta
On Saturday 25 October we open our kitchen for a pasta-making class...
**[Book your place]([link])**
See you soon,
[your name]
Illustrative example written by the editorial team to show the expected format.
Tips for better results
- Give each piece of news its own line in What to include. The tool usually turns each one into a section.
- Say which item matters most. The call to action is built around one goal, so tell it which one.
- Add real dates, prices and links in your notes. Anything missing comes back as a placeholder.
Who uses it, and for what
Restaurant or local shop
Share the new menu, a seasonal offer and an event in one monthly email.
Online store
Announce a new collection and a limited promotion with a single button to the shop.
Consultant or coach
Turn a lesson from the month and an upcoming webinar into a short, personal issue.
Limits and good practice
- It writes the text only. Layout, images and the unsubscribe footer come from your email platform.
- It does not send the newsletter or connect to your mailing list.
- It will not invent offers, figures or quotes. Check every date and price before you schedule the issue.
Frequently asked questions
How long should an email newsletter be?
Long enough to cover a few pieces of news well, short enough to read on a phone. The tool aims for about 250 to 450 words, split into two to four sections with subheadings. If you have more to say, it is often better to link to a page than to make the email longer.
Does the tool write subject lines too?
Yes. Every issue begins with three subject line options of up to 50 characters and one preview text of up to 90 characters. You can choose one, combine them or test two versions on your list if your sending platform supports it.
Can I use the newsletter in Mailchimp or Brevo?
Yes. The output is text with Markdown headings, so you can copy each section into any email builder, including Mailchimp, Brevo or MailerLite, and then apply your own template styles. The footer and unsubscribe link are not included, because your platform adds them. To try it, create an account.
What is preview text in an email?
Preview text is the short line most inboxes show next to or below the subject, a second reason to open the email. The tool writes one of up to 90 characters that adds information instead of repeating the subject line.
Will it make up news or offers for my business?
No. It uses only what you write in What to include and the company details saved in your workspace. If a key detail such as a date or a price is missing, it inserts a placeholder in square brackets for you to fill in.
Try it in your workspace
Start free, no credit card needed. When you need more, one suite grows with you, from Lite to Agency.
Sign in or create a free account, the tool opens in your workspace.